www.beerstainedletter.com

An update on the site housekeeping:

There are now three ways to find us in cyberspace: www.beerstainedletter.com, www.thinkjerseydrinkjersey.com and of couse, the URL that started it all, www.beerstainedletter.blogspot.com.

There are more changes coming down the pike as BSL heads toward its fourth year on the Web. The use of the new dot-com addresses, as simple as it seems, is important. And simplicity really is the key.

Thinkjerseydrinkjersey has a certain ring to it, a catch-phrase flavor (and a mantra if you ask us); beerstainedletter has always been the name of the blog, a word play upon tear-stained letter.

But blogspot has always seemed rife with incoherence, a foreign sound (ever try to tell someone over the phone that your Web address isn't simply www-dot-name-dotcom but rather www-dot-name-dot-blogspot-dotcom?). The change was way overdue.

But now done.

Cheers.